China Daily reported on our company
2022-08-22
Sheng runs a business in East China’s Zhejiang Province producing luxury clothing for over 10 top international labels like Armani.
A major trading platform for many firms in the province is the Internet, but Sheng said trade fairs are still an important way to meet customers and face-to-face contact is crucial when it comes to luxury makers.
The CIEF has been held 100 times since 1957.It's the largest trade fair in China and the main gateway for overseas buyers.
Last year's autumn session, held in September, saw more than 14.000 exhibitors and 192,000 visitors. It brought $34.06 billion worth of contracts.
For Sheng's company, Sunhong Garment, the fair is also one of the best platforms for international exposure.
Sunhong has been working with international labels like Armani for eight years. Last year the firm had $10 million orders and is setting its sights higher this year.
The company previously relied on word of mouth to find customers, but to achieve high sales growth. It needed to develop other ways to build its client base.
Sheng said trade exhibitions give Sunhong instant access to more customers and enable the company to provide their quality-crucial in obtaining luxury clothing brand clients.
A major trading platform for many firms in the province is the Internet, but Sheng said trade fairs are still an important way to meet customers and face-to-face contact is crucial when it comes to luxury makers.
The CIEF has been held 100 times since 1957.It's the largest trade fair in China and the main gateway for overseas buyers.
Last year's autumn session, held in September, saw more than 14.000 exhibitors and 192,000 visitors. It brought $34.06 billion worth of contracts.
For Sheng's company, Sunhong Garment, the fair is also one of the best platforms for international exposure.
Sunhong has been working with international labels like Armani for eight years. Last year the firm had $10 million orders and is setting its sights higher this year.
The company previously relied on word of mouth to find customers, but to achieve high sales growth. It needed to develop other ways to build its client base.
Sheng said trade exhibitions give Sunhong instant access to more customers and enable the company to provide their quality-crucial in obtaining luxury clothing brand clients.











